HOLYSHIT©
Subversive clothing
2023 – Streetwear
Visual identity/logo
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The needs
This is an off project! No client behind, only me having fun. When I have time between two projects, I enjoy creating strong visual identities that make me smile and sometime, I wish I could wear those cool apparels :)
I wanted here to create a bold identity with a super bright red contrasting with a pure black. The logo is pretty straight forward and well structured, it allows a lot of possibilities to create crazy compositions.
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My answer
BOLD. FAT. BRIGHT. REBEL.
SUBVERSIVE!